CLIENT INDUSTRY
Personal Development/HR
PROJECT TYPE
Brand Strategy
Brand Design
Website Design
PROJECT PARTNERS
Marketing Consultant:
Lisa Hinz
Web Development:
Sara Graybill
When Sandy of The Alliance for Organizational Excellence, an HR curriculum and consulting firm was prepping to market her new book on resiliency, she realized that her dated brand might not have enough relevancy to carry itself in the modern marketplace. She sought out my help to bring her brand into the 21st century and better communicate her new message of resiliency.
I worked with Sandy and her team to build a new brand presence focused on igniting action, promoting resilience, and fostering enthusiasm.
Now Sandy has a brand that speaks to a younger audience and matches the style and content of her new presentations on resilience, and she has a firm foundation for adding new programs and offerings in the future all under one cohesive brand umbrella.
